By K. Gopalakrishnan
$25.8 Million Investment in North Carolina to Drive Innovation, Application Development and Customer Collaboration
Supreme Group, one of India’s leading manufacturers of advanced nonwoven materials and engineered textile solutions, has announced a major strategic investment in the United States through its subsidiary, Supreme Nonwoven Inc. The company will invest approximately US$25.8 million to establish its first manufacturing facility in the U.S., marking a significant milestone in its global expansion journey.
Located in Lexington, North Carolina, the new facility will serve as an integrated hub for application engineering, product development, technical collaboration, and manufacturing, enabling the company to strengthen its presence in North America and work more closely with customers across a wide range of industrial and automotive applications.
Amit Kavrie, Managing Director, Supreme Group
The investment underscores Supreme Group’s long-term commitment to the U.S. market and reflects its strategy of bringing advanced material technologies closer to customers while enhancing responsiveness, innovation, and localized manufacturing capabilities.
Building a Stronger Presence in High-Performance Nonwovens
Over nearly four decades, Supreme Group has established a strong reputation in the development and manufacture of advanced nonwoven materials serving diverse sectors including automotive, apparel, filtration, and industrial applications. The company has built a broad technology platform that enables it to transform specialized materials into value-added solutions tailored to customer requirements.
The new manufacturing facility, spanning more than 200,000 square feet, will significantly enhance the company’s ability to collaborate with customers in North America on customized material solutions. By integrating product development, application engineering, and manufacturing under one roof, Supreme aims to accelerate innovation cycles and improve speed-to-market for new products.
According to the company, the facility will play a critical role in strengthening its ability to develop, test, and refine materials closer to their end-use environments.

“Our decision to establish this facility in North Carolina reflects a long-term commitment to serving the U.S. market with locally manufactured nonwoven materials,” said Amit Kavrie, Managing Director, Supreme Group. “We see this as an important step in bringing our material technologies and development capabilities closer to customers in the region while building a foundation for long-term growth.”
Focus on Application Development and Customer-Centric Innovation
A distinguishing feature of the investment is its emphasis on technical collaboration and application-focused innovation. Rather than serving solely as a production facility, the site is being designed as a center where customers and partners can work closely with Supreme’s technical teams to develop customized material solutions for evolving market requirements.

The company believes that proximity to customers will enable a deeper understanding of application challenges while supporting more efficient product trials, validation processes, and commercialization efforts.
In its announcement, Supreme noted that the facility will focus on enhancing performance, consistency, and application relevance across its product portfolio. The local presence is expected to improve alignment with customer requirements and ensure more consistent execution across projects.
“Over time, it will strengthen our ability to develop and trial materials closer to their end use, with a focus on performance, consistency and application relevance,” the company stated.
The investment also reflects Supreme’s intention to establish a stable and scalable manufacturing platform that can evolve in line with future market demand.
Supporting Automotive and Industrial Growth Opportunities
The new U.S. facility is expected to play a key role in serving high-growth sectors such as automotive and industrial manufacturing, where demand for advanced nonwoven materials continues to increase.
As automotive manufacturers seek lighter, more sustainable, and performance-driven material solutions, nonwovens are becoming increasingly important across interior applications, acoustic systems, filtration, insulation, and engineered components. Similarly, industrial markets continue to require specialized nonwoven solutions that combine durability, functionality, and cost efficiency.
By locating closer to major customer bases, Supreme aims to strengthen technical support, improve responsiveness, and create stronger partnerships with OEMs, Tier suppliers, and industrial manufacturers throughout North America.
“Lexington offers us a strong base from which to support customers with responsiveness, technical collaboration, and reliable execution,” said Manoj Swain, Director of International Operations, Supreme Group. “As we build this operation, our focus will be on creating the right competencies locally while also drawing on the broader capabilities of the Group to serve regional customer requirements over time.”
A Strategic Step in Global Expansion
The establishment of the company’s first U.S. manufacturing presence represents far more than a capacity expansion. It reflects Supreme Group’s broader vision of building a globally integrated nonwovens business supported by localized manufacturing, customer collaboration, and innovation-driven growth.
By combining its extensive materials expertise with a strong local presence, the company is positioning itself to serve the evolving needs of North American customers more effectively while strengthening its role in the global nonwovens industry.
As demand for advanced materials continues to grow across automotive, industrial, filtration, and technical textile applications, Supreme Group’s latest investment marks an important step in expanding its international footprint and reinforcing its commitment to delivering high-performance, customer-focused nonwoven solutions worldwide.

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